Adobe acquires Topaz Labs to bolster AI-powered creative tools
Adobe's $250M-plus acquisition of Topaz Labs integrates Emmy-winning video upscaling and image enhancement technology into Creative Cloud and Firefly.
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Adobe's Firefly AI Studio Gains Memory Features to Track Creative Assets Across Projects
Adobe launches a redesigned Firefly AI studio with persistent context and reusable asset libraries, entering private beta on June 18.
Adobe rolls out specialized AI assistants across Creative Cloud flagship apps
Photoshop, Premiere, Illustrator, InDesign, and Frame.io now feature AI chatbots tailored to each app's editing workflows.
How AI Is Reshaping Content Production Economics
With audiences consuming 12+ hours of video daily and production costs soaring, enterprises are turning to AI to close the gap between content demand and budget constraints.